Wondering what it’s like to be a freelance writer who works in the beauty industry? Listen to the podcast I […]
Author: Lucy Thorpe
Looking for inspiration for your beauty brand?
I’ve collated beauty copywriting inspiration, ideas and tips all on one Pinterest board. Visit Beauty Copywriting – Examples, Tips & […]
How to generate content ideas for your beauty brand
Creating content that engages your audience and drives traffic to your beauty brand can sometimes feel neverending, especially when you’re […]
How long does it take to launch a beauty brand?
Launching a beauty brand can be an exciting venture but it isn’t always quick or easy. You need to plan […]
BIAB Nails: Search Trends & Keywords
A nail trend that’s huge with clients, salons and on TikTok – but isn’t really being reflected in search? Builder […]
Where to get beauty industry insights and news?
Looking to learn more about the beauty industry? Just starting out and wondering where you can find out more about […]
What does a beauty copywriter do?
A beauty copywriter specialises in creating written content for the beauty industry. They write persuasive and engaging copy that showcases […]
Read my expert beauty industry insights for Ripe Insurance
Ripe Insurance asked me to give my expert beauty insights on some research they carried out with 2,000 hair salons […]
32 Beauty and Wellness Communities to Follow on Reddit
Reddit sometimes has a bit of a bad reputation BUT there’s a reason why it’s expected to hit 1.66 billion […]
10 Free Lash Brand Keywords
The false eyelash market is predicted to grow from $1.41 billion in 2023 to $2.12 billion in 2030. It’s a […]