Writing can be hard, especially if it’s something you don’t do all the time. Different types of writing require different […]
Author: Lucy Thorpe
Why You Should Embed Video Content Into Your SEO Content in 2022 (And How To Do It)
This might be my shortest post ever but the reason you should embed video into your SEO content? Google recommends […]
8 Websites Where You Can Get the Latest Beauty Industry News
As well as being a freelance copywriter and content writer for beauty brands, I’m also a massive beauty fan. I […]
How To Write A Press Release For Your Beauty Brand
It’s no secret that the beauty industry is competitive. There are a lot of brands out there that are competing […]
UK Beauty Industry Events You Need To Know About in 2022
2022 looks like the year when beauty industry events will be back with a bang. From trade shows to awards […]
How Can A Content Calendar Help Your Brand?
Content is big news for brands when it comes to marketing strategy, sales and engagement. But coming up with ideas […]
What Is Pillar Content and Why Do You Need It?
If you’ve searched for anything around content on the internet, you’ll have probably seen the term ‘pillar content’. This is […]
2022 Beauty Industry Trends Predictions
The beauty industry is trends-led and always has been. In 2021 we saw more inclusive beauty ranges, 90’s beauty trends, […]
2021 Beauty Tech Innovations You Need To Know About
Customised beauty and personalised routines are going to be big in 2022, as is using tech at home for beauty […]
7 Viral Beauty Products That Sold Out Thanks To TikTok
TikTok is big news when it comes to sales and viral trends. It’s led to products selling out in every […]