If you’re planning a content marketing project, or you’re looking to gain traffic to your site using SEO then you’re […]
Blog
TikTok’s Most Influential Beauty Brands in 2022
TikTok trends revealed that the average price of a trending product on the platform increased a whopping 1240% from 2019. Influencer marketing […]
What’s In a Name? How To Name Your Beauty Brand
The name of your beauty brand is a big deal. It’s what’ll appear on social media, packaging, news and everything […]
The UK Beauty Brands Supporting the LGBTQ+ Community
I wrote about 10 beauty brands that are giving back to the LGBTQ+ community during Pride Month (and beyond) for […]
Does Your Beauty Brand Need A Blog?
Hands up if you remember when beauty blogs were all the rage? In a time before TikTok, Instagram and even […]
These Are The Top Trending Perfumes on TikTok
Read this piece that I wrote for Popsugar on the top trending fragrances on TikTok here. FYI, I wear Kayali […]
Why You Should Repurpose Your Content
Sometimes coming up with ideas for content is the toughest part of the whole project. There are some days where […]
Content Marketing For Beauty Brands
It can’t be denied that the beauty industry is a visual one. Whether that’s beautiful product packaging, makeup looks or […]
6 Free Tools to Use to Improve Your Content
I realise that as a writer I should be promoting myself as a way to help improve your content (get […]
How To Brief A Freelance Writer (Expert Guide + Templates)
As any freelance writer will tell you, the information that a client provides you with can vary. Not getting enough […]