If you’ve set up a beauty brand in 2022 – or you’re thinking about it – then marketing needs to […]
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How To Work With A Specialist Skincare Copywriter
The skincare market is worth over $140 billion worldwide, making up around 16% of the global cosmetics market. It’s one […]
14 Beauty Industry Podcasts To Listen To in 2023
It’s no secret that during the pandemic, we all went wild for podcasts. As days in lockdown stretched out ahead […]
2022 Beauty Tech Trends
Wondering where beauty and tech is headed in 2022? Read the article I wrote for The Stack World, where I […]
Cosmetics Labels UK Regulations: What Do You Need To Include?
As a copywriter who specialises in beauty, I’ve worked with a cosmetics, skincare and beauty brands to write copy for […]
Where Can You Get Content Ideas For Emails, Ads and Blogs?
We all know that Pinterest, TikTok and other social media sites can be great for picking up tips and inspiration […]
Easy Tips to Improve Your Content (with Minimal Effort)
Writing can be hard, especially if it’s something you don’t do all the time. Different types of writing require different […]
Why You Should Embed Video Content Into Your SEO Content in 2022 (And How To Do It)
This might be my shortest post ever but the reason you should embed video into your SEO content? Google recommends […]
8 Websites Where You Can Get the Latest Beauty Industry News
As well as being a freelance copywriter and content writer for beauty brands, I’m also a massive beauty fan. I […]
How To Write A Press Release For Your Beauty Brand
It’s no secret that the beauty industry is competitive. There are a lot of brands out there that are competing […]