2022 looks like the year when beauty industry events will be back with a bang. From trade shows to awards […]
Category: Beauty Marketing Tips
Tips on how to market your beauty brand and the things that no-one tells you before you start.
How Can A Content Calendar Help Your Brand?
Content is big news for brands when it comes to marketing strategy, sales and engagement. But coming up with ideas […]
What Is Pillar Content and Why Do You Need It?
If you’ve searched for anything around content on the internet, you’ll have probably seen the term ‘pillar content’. This is […]
7 Viral Beauty Products That Sold Out Thanks To TikTok
TikTok is big news when it comes to sales and viral trends. It’s led to products selling out in every […]
Why Email Marketing Matters For Your Brand
Despite the fact that the latest iOS update from Apple has made changes that could affect email marketing, it’s still […]
How To Use Pinterest Marketing in Your Content Strategy
Pinterest have been putting in work over the past year. They’ve made it easier for brands to collaborate with creators, […]
How To Create A Tone of Voice for Your Beauty Brand
Find out why it’s important to define a consistent and cohesive tone of voice for your beauty brand along with some practical tips and examples.