What do my beauty brand clients have to say about me?
“Lucy is an exceptional copywriter, she is very knowledgeable in the beauty industry and is also current with the industry news.
Her communication is top-notch and her skills are really strong, she gets things so quickly. She is very easy to work with, full of ideas, and always helpful.”
“Lucy is the epitome of professionalism. Her skill-set is by far the best I have come across.
Working with Lucy was a highlight for me this year and I strongly and confidently recommend her exceptional services. I assure you, you will not be disappointed.”
“Lucy is fantastic, great at communicating and ability to understand what we wanted in our content and deliver.
She produced a number of beauty and skincare articles for us, came up with her own ideas and followed our guidelines. Would recommend to anyone for beauty content.”
Who am I?
Hi, I’m Lucy. 
I’m a freelance copywriter and content writer based in the UK who specialises in health, beauty, fashion and lifestyle writing.
If your health, beauty, fashion or e-commerce brand needs content then let’s talk.
I’ve created content with hundreds of brands – from start-ups who haven’t even started up yet to billion-pound global brands that have been around forever. I’ve also previously been a Marketing Manager and Ecommerce Marketing Lead at a successful UK beauty brand, as well as running a successful beauty blog (back in the day when they were a thing).
Final fun fact: I’m trained as a beauty therapist, so I understand the theory and terminology behind the industry. Whether you’d actually want me to wax your legs is a different story.
What do I do?
I specialise in creating content and copy that delivers for beauty, health and lifestyle brands (especially ecommerce brands), whether that’s for a B2B or a B2C audience.
Check out some of my past work here or get in touch with me about your next project – if you’ve never worked with a freelance writer before, or you’re not sure where to start then I can help take you through the process.
Take a look at the services I provide here – whether you’re looking for product descriptions and SEO categories, blogs, packaging, working on your tone of voice, pulling together content for a course or looking for someone to ghostwrite your next book, I can help.
How can we work together?
Let's Connect
Get to know me a little better – check out some of my editorial work below and see what I’m into along with what I write about when I’m not writing for fashion and beauty brands:
- Read my expert insights on the beauty industry for Ripe Insurance here.
- Read my articles on fashion, beauty and lifestyle on Popsugar here.
- Read my articles on beauty and lifestyle for Refinery29 here.
- Read my articles on beauty for Beauty Bay Edited here.
- Read my articles on beauty and inclusivity at The Stack World here.
- Read my articles on food, drink and lifestyle at Manchester Confidential here.
- Want some tips for your beauty brand? Check out the Beauty Business Marketing Blog here.
