My book The Self Employed Guide to Marketing is out now

Lucy Thorpe Author of The Self Employed Guide to Marketing holds up a copy of her book.

I’m so excited to share that my new book The Self-Employed Guide to Marketing is now available to buy on Amazon.

This book has been a long time coming – shaped by years of working in marketing and years of running my own business. It’s written for self employed people, freelancers and small business owners who want to market their work but feel overwhelmed, stuck or unsure where to start.

Marketing is often made to feel bigger and more complicated than it needs to be, especially if it’s not something you’re familiar with. When you’re working for yourself, you don’t always have a huge budget, a big team or endless hours to spend on strategy. I know how that feels, because I’ve been there too.

That’s why I wrote this guide. To help you get clear, get confident and get moving, without burning out. It breaks down the basics of running your own marketing and what you need to know when you’re self employed and running your own business, whether you’re a nail tech, plumber, translator, retailer, accountant or any one of the millions of self employed and freelance careers out there.

Inside, you’ll find practical advice on how to:

  • Work out what to say and who you’re saying it to
  • Use social media and email in a way that works for you
  • Understand the basics of things like SEO, PR, events, lead magnets, email newsletters and everything inbetween
  • Build a plan that actually fits your life and business
  • Show up and promote your work in a way that feels good

It’s honest, encouraging and full of helpful tools to make marketing feel a bit less overwhelming and a lot more doable.

If that sounds like something you need, I’d love you to check it out.

Buy The Self-Employed Guide to Marketing on Amazon

And if you do read it, I’d be so grateful if you left a review or shared it with a friend. Word of mouth means everything for a project like this.

Thanks for all the support

Lucy x

The Self Employed Guide to Marketing by Lucy Thorpe available on Amazon.

Leave A Comment